Higher Diploma in Digital Marketing
Requirements:
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Description:
Programme Structure
Year 1 - Module
Business Communications
Introduction to Marketing
Fundamentals of Business Management
Managing Information Systems
Introduction to Digital Marketing
Mobile and Social Media Marketing
Email Marketing
Website Design and Optimization
Year 2 - Module
Consumer Behavior in Digital Environment
Content Marketing
Search Engine Optimization
Display and Video Advertising
Digital Marketing Insights and Analytics
Digital Innovation and Entrepreneurship
Digital Strategy and Planning
Project
Progression Pathway
HD -> BSc (Hons) Topup Degree -> Master Degree
Address : No. 36, De Kretser Place, Bambalapitiya Colombo 04
Phone : 011 4777888
Email : icbtinfo@icbtcampus.edu.lk
Website : https://icbt.lk
Available:
ICBT Campus
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Stream: Business
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Level: Higher Nationals Diploma