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Course Details
Course Outline
1:Introduction to “Good” User Research in Ux
2: Desk Research and Digital Methods
3: Meeting the Client
4: Defining a UX Research Question
5: Identifying Users and Planning Design Research
6: Ethnography for Design I – Shadowing (Field Visit)
7: Ethnography for Design II – Interviewing
8: Survey
9: Rethinking and Innovating Research Tools
10: Qualitative & Quantitative Reasoning
11: User Communities, Clusters, and Network Analysis
12: Building Insights
13: Information Design for Research Presentation
14: Testing Early Concepts
15: Client Presentation Preparation
16: Presentation
Learning Outcomes
ILO1: Introduction to fundamental characteristics of good user research in UX practice.
ILO2: Recognize clients' needs and develop a detailed User Research Plan
ILO3: Implement key user research methods
ILO4: Innovate and design new methods to effectively explore user needs.
ILO5: Evaluate the gathered data and synthesize actionable insights
To Whom?
● Aspiring UX researchers seeking inspiration and diverse perspectives in their field
● Project owners and Scrum Masters aiming to foster discussions on UX research within their
development teams
● Designers eager to gather user feedback on new product ideas or prototypes
● Business analysts and marketing managers
● Individuals aspiring to establish a career in user experience
Method Of Delivery
Hybrid (Lab Practical with Hands-on Experience)
How to Apply?
For further details, please contact
IIT Professional Development Unit
0770 566 577 | pdu@iit.ac.lk
Address : 57, Ramakrishna Road, Colombo 06, Sri Lanka.
Phone : 766760760
Email : info@iit.ac.lk
Website : https://www.iit.ac.lk
Informatics Institute of Technology
Stream: Vendors Certifications
Level: Professional Certifications